Wholesale Health & Beauty Aids

Wholesale Personal Care, Deodorant, Soap, and HBA

Wholesale Personal Care & HBA Products

Your one-stop supply chain for Health & Beauty. Supermarket Distributors of America offers a full line of wholesale personal care products including deodorant, body wash, skin care, shaving, and feminine care, serving retailers, pharmacies, and independent grocers across North America.

✓ Top National Brands ✓ High Retail Margins ✓ Consolidated HBA Freight

Request Pricing How It Works Search Inventory

Consolidate Your HBA Supply Chain

Managing a profitable Health & Beauty department means juggling dozens of sub-categories, from razors to shampoo. SDA simplifies your procurement. We act as your single, reliable master distributor, allowing you to stock your entire HBA aisle with one invoice and one freight delivery.

Selection

Massive Brand Depth

Stock the heavy hitters. From Dove and Degree to Gillette and Pantene, we carry the exact national brands that drive foot traffic and guarantee fast retail turnover.

Efficiency

Mixed Pallet Fulfillment

Stop dealing with multiple vendors. Combine your cases of deodorant, body wash, and shaving cream onto a single pallet to optimize your freight costs.

Profitability

Aggressive B2B Pricing

We provide independent retailers and pharmacies with the buying power to compete. Hit your target shelf prices without sacrificing your profit margins.

How to Order Wholesale HBA Products

Getting your shelves stocked with high-margin personal care supplies is fast and simple:

Request Our Catalog

Contact our B2B sales team with your store type and business details to receive our latest HBA product list and pricing sheet.

Build Your Assortment

Mix and match cases of deodorant, shampoo, soap, and razors to meet our standard $1,000 initial order minimum.

Fast Freight Delivery

We pack your mixed pallets at our New York distribution center and dispatch them swiftly to your loading dock or retail location.

Explore Our Health & Beauty Categories

Click any category below to instantly filter our live inventory grid.

Wholesale Deodorants

Deodorant & Antiperspirant

A daily necessity for every consumer. Stick, gel, roll-on, spray and clinical deodorant options for men’s, women’s and unisex brands.

Axe Body Spray & Speed Stick
Old Spice & Dove Deodorants
Degree, Secret, Gillette, RightGuard
Value and premium clinical price points

Filter Deodorants ➜

Bulk Soap & Body Wash

Soap & Body Wash

Supply your customers with the best in daily cleansing. Our selection includes bar soap, liquid body wash, and antibacterial hand formulas.

Dove Body Washes & Shower Gels
Purell Hand Sanitizers & Liquid Soaps
Bar Soap: Dial, Ivory, Irish Spring, Zest
Family, travel, and trial-size offerings

Filter Soap & Wash ➜

Hair Care Products

Shampoo & Styling

Keep your hair care aisles stocked with the trusted brands consumers look for. We supply daily shampoos, conditioners, and styling gels.

Pantene Shampoo & Conditioners
All Shampoos & Conditioners
Hair Gels & Styling Products
Hair color products
Multicultural Grooming and Beauty Essentials
Head & Shoulders, Suave, Fructis, VO5

Filter Hair Care ➜

Hair Care Products ➜

Razors & Blades

Shaving & Grooming

High-margin hardware and daily consumables. Ensure your grooming section is stocked with premium blade refills and rich shaving creams.

GilletteLabs & Gillette Men / Women
Bic Razors & All Razor Blades
Barbasol Shave Cream & Gels
After-Shaves: Brut, Old Spice, Skin Bracer

Filter Shaving & Grooming ➜

Feminine Products

Feminine Care

A critical, high-loyalty destination category. Provide your shoppers with the absolute best in sanitary protection and feminine hygiene.

Midol Complete & Pain Relief
Summer's Eve Cleansing Wash
Sanitary Needs & Feminine Care
Summers Eve & Trojan

Filter Feminine Care ➜

Skin & Face

Skin & Face Care

From daily moisturizing lotions to specialized acne treatments, we carry the therapeutic and cosmetic brands your customers trust.

CeraVe & Nivea Lotions
Acne Products (Neutrogena, Clean & Clear)
Chapstick & All Lip Products
Olay, Eucerin, Cetaphil, Aveeno

Filter Skin & Face ➜

Foot Relief

Foot Care Supplies

Make your customers' feet feel better with bulk treatments for calluses, corns, and athlete's foot, plus comfort insoles.

Foot Care Items & Powders
Desenex, Tinactin, Goldbond, Lotrimin
Dr. Scholls gel & cushion insoles
Antifungal creams and odor control

Filter Foot Care ➜

Specialty Relief

Eyes, Ears & Nose

Stock a variety of eye drops, ear wax removal kits, and nasal sprays to provide immediate relief for allergies and discomfort.

Eye, Ear & Nasal Care
Mack's Ear Plugs
Visine, Clear Eyes, Afrin, Saline Mists
Redness relief and lubricating drops

Filter Eyes, Ears & Nose ➜

Search Our Live HBA Inventory

Use the dropdown below to browse specific HBA categories, or use the links above to filter automatically.

Select Product Category:

CODE#

ITEM DESCRIPTION

UPC CODE

COST/PC

10103

CETAPHIL GENTLE EXFOLIATING SA LOTION 8 oz

302990530155

10.34

10112

CETAPHIL HYDRATING FOAMING CREAM CLEANSER 8 oz

302990117103

10.34

10025

CLEAN&CLEAR DEEP ACTION CREAM CLEANSER 6.5 oz

381370033615

6.78

12213

AQUAPHOR BABY DIAPER CREAM 3.5 oz

072140002503

6.56

12141

AVEENO BABY CALMING COMFORT LOTION 8 oz

381370036456

7.29

12151

AVEENO BABY DAILY MOISTURE LOTION 12 oz

381370042297

10.80

12160

AVEENO BABY DAILY MOISTURE LOTION 18 oz

381371019410

11.40

12155

AVEENO BABY DAILY MOISTURE LOTION UNSCENTED 8 oz

381370036647

6.63

12146

AVEENO BABY DAILY MOISTURIZING CREAM 12 oz

381372021405

9.53

12187

AVEENO BABY ECZEMA CREAM 5 oz

381371018451

9.85

12186

AVEENO BABY ECZEMA CREAM 7.3 oz

381371152049

12.36

12171

AVEENO KIDS FACE & BODY GEL CREAM 8 oz

381372021228

8.47

12196

BABY LOVE BABY LOTION 12 oz

048155903456

1.33

12281

CETAPHIL BABY DAILY MOISTURIZING LOTION 13.5oz

302993936039

7.84

12286

CETAPHIL BABY LOTION 6.76 oz

302990200072

5.35

12287

CETAPHIL BABY PROTECTION LOTION 6 oz

302994103058

8.53

12201

EUCERIN BABY BODY LOTION 13.5 oz

072140019839

12.50

12008

J&J BABY LOTION 16.9 oz REGULAR

381371196644

5.29

12075

LUCKY A&D OINTMENT/CREAM 1.25 oz TUBE

1.33

18063

KLEENEX PLUS LOTION TISSUES 120 COUNT

036000542810

3.50

18068

KLEENEX PLUS LOTION TISSUES 85 COUNT CUBE

036000509571

2.81

18060

PUFFS PLUS LOTION TISSUES 72 COUNT CUBE

037000948605

2.65

20202

SUMMER EVE WHOLE BODY CREAM DEOD BLISS 3 oz

041608003307

6.89

20203

SUMMER EVE WHOLE BODY CREAM DEOD FRESH 3 oz

041608003314

6.89

20201

SUMMER EVE WHOLE BODY CREAM DEOD SENSITIVE 3 oz

041608003291

6.89

21026

NAIR ALOE & LANOLIN LOTION 9 oz

022600223290

3.98

21025

NAIR BABY OIL LOTION 9 oz

022600223191

3.98

21027

NAIR COCOA BUTTER LOTION 9 oz

022600223399

3.98

25007

AMLACTIN DAILY NOURISHING LOTION 7.9 oz

316864000187

11.13

25005

AVALON ORGANICS LAVENDER BODY LOTION 12 oz

654749352007

10.34

25190

AVEENO DAILY MOISTURIZING LOTION 18 oz FRAG FREE

381370038443

11.40

25199

AVEENO DAILY MOISTURIZING LOTION 2.5 oz FRAG FREE

381370036029

3.34

25198

AVEENO DAILY MOSITURIZING LOTION 12 oz FRAG FREE

381370036005

8.80

25194

AVEENO ECZEMA CREAM 12 oz

381371169877

18.55

25192

AVEENO STRESS RELIEF LOTION 18 oz

381370015314

11.40

25183

BODYCOLOGY BODY CREAM 8 oz CHERRY BLOSSOM

885645012287

4.23

25162

CERAVE FACIAL LOTION AM 2 oz

3606000534674

11.18

25163

CERAVE FACIAL LOTION PM 2 oz

3606000534711

11.18

25151

CERAVE MOISTURIZING CREAM 1.89 oz

3606000537972

4.97

25150

CERAVE MOISTURIZING LOTION 3 oz

3606000537514

5.18

25160

CERAVE SA RENEWING LOTION 8 oz

3606000537712

15.64

25149

CERAVE SA ROUGH & BUMPY CREAM 12 oz

3606000537583

19.28

25385

CETAPHIL DAILY ADVANCED LOTION 8 oz

302993914082

10.76

25098

CETAPHIL ECZEMA RESTORADERM F/U RELIEF CREAM 8 oz

302994127009

12.99

25091

CETAPHIL MOISTURIZING CREAM 16oz

302993917564

15.00

25383

CETAPHIL MOISTURIZING CREAM 20 oz

302993914167

15.37

25094

CETAPHIL MOISTURIZING CREAM 3 oz

302993917533

4.82

25092

CETAPHIL MOISTURIZING CREAM 8.8 oz

302993917540

9.52

25090

CETAPHIL MOISTURIZING LOTION 16 oz

302990241365

13.14

25381

CETAPHIL MOISTURIZING LOTION 2 oz

302990241358

2.81

Shop Related Wholesale Categories

Easily combine items from across our catalog to meet minimums and optimize your freight delivery.

Health & Beauty

Pharmacy & OTC

Facility & General

Personal Care & HBA Wholesale FAQs

Common questions about buying Health & Beauty Aids in bulk from SDA.

Our B2B wholesale customers include independent grocers, pharmacies, dollar and discount stores, superstores, hotels, and large-volume institutional buyers who need a reliable source for everyday personal care and health & beauty aids.

Top-selling HBA products include shampoo and conditioner, bar soap, body wash, deodorants, toothpaste, lotions, razors, shaving products, feminine hygiene items, and foot care products. These are high-turnover, everyday items.

Yes, Supermarket Distributors of America supplies personal care and HBA products in bulk case and pallet quantities. This helps retail vendors and merchants lower per-unit costs and maintain consistent profit margins.

Yes. Our assortment includes the top national brands shoppers demand, plus value and opening price-point lines that help you hit key shelf prices while protecting your margin.

Absolutely. Personal care and HBA items can ship on the same order and pallet with oral care, baby care, OTC medicines, and household products. This helps you easily meet minimums and reduce freight costs.

Use our contact form or call (631) 273-3900 to speak with a sales representative. We can review your store type, programs, and volume to provide our current HBA assortments and wholesale pricing.

Ready to Consolidate Your Supply Chain?

Partner with a master distributor that guarantees fresh-dated inventory, massive brand depth, and the fulfillment power your retail business needs to thrive.

Contact Our Wholesale Sales Desk