Wholesale Health & Beauty Aids

Wholesale Personal Care, Deodorant, Soap, and HBA

Wholesale Personal Care & HBA Products

Your one-stop supply chain for Health & Beauty. Supermarket Distributors of America offers a full line of wholesale personal care products including deodorant, body wash, skin care, shaving, and feminine care, serving retailers, pharmacies, and independent grocers across North America.

✓ Top National Brands ✓ High Retail Margins ✓ Consolidated HBA Freight

Request Pricing How It Works Search Inventory

Consolidate Your HBA Supply Chain

Managing a profitable Health & Beauty department means juggling dozens of sub-categories, from razors to shampoo. SDA simplifies your procurement. We act as your single, reliable master distributor, allowing you to stock your entire HBA aisle with one invoice and one freight delivery.

Selection

Massive Brand Depth

Stock the heavy hitters. From Dove and Degree to Gillette and Pantene, we carry the exact national brands that drive foot traffic and guarantee fast retail turnover.

Efficiency

Mixed Pallet Fulfillment

Stop dealing with multiple vendors. Combine your cases of deodorant, body wash, and shaving cream onto a single pallet to optimize your freight costs.

Profitability

Aggressive B2B Pricing

We provide independent retailers and pharmacies with the buying power to compete. Hit your target shelf prices without sacrificing your profit margins.

How to Order Wholesale HBA Products

Getting your shelves stocked with high-margin personal care supplies is fast and simple:

Request Our Catalog

Contact our B2B sales team with your store type and business details to receive our latest HBA product list and pricing sheet.

Build Your Assortment

Mix and match cases of deodorant, shampoo, soap, and razors to meet our standard $1,000 initial order minimum.

Fast Freight Delivery

We pack your mixed pallets at our New York distribution center and dispatch them swiftly to your loading dock or retail location.

Explore Our Health & Beauty Categories

Click any category below to instantly filter our live inventory grid.

Wholesale Deodorants

Deodorant & Antiperspirant

A daily necessity for every consumer. Stick, gel, roll-on, spray and clinical deodorant options for men’s, women’s and unisex brands.

Axe Body Spray & Speed Stick
Old Spice & Dove Deodorants
Degree, Secret, Gillette, RightGuard
Value and premium clinical price points

Filter Deodorants ➜

Bulk Soap & Body Wash

Soap & Body Wash

Supply your customers with the best in daily cleansing. Our selection includes bar soap, liquid body wash, and antibacterial hand formulas.

Dove Body Washes & Shower Gels
Purell Hand Sanitizers & Liquid Soaps
Bar Soap: Dial, Ivory, Irish Spring, Zest
Family, travel, and trial-size offerings

Filter Soap & Wash ➜

Hair Care Products

Shampoo & Styling

Keep your hair care aisles stocked with the trusted brands consumers look for. We supply daily shampoos, conditioners, and styling gels.

Pantene Shampoo & Conditioners
All Shampoos & Conditioners
Hair Gels & Styling Products
Hair color products
Multicultural Grooming and Beauty Essentials
Head & Shoulders, Suave, Fructis, VO5

Filter Hair Care ➜

Hair Care Products ➜

Razors & Blades

Shaving & Grooming

High-margin hardware and daily consumables. Ensure your grooming section is stocked with premium blade refills and rich shaving creams.

GilletteLabs & Gillette Men / Women
Bic Razors & All Razor Blades
Barbasol Shave Cream & Gels
After-Shaves: Brut, Old Spice, Skin Bracer

Filter Shaving & Grooming ➜

Feminine Products

Feminine Care

A critical, high-loyalty destination category. Provide your shoppers with the absolute best in sanitary protection and feminine hygiene.

Midol Complete & Pain Relief
Summer's Eve Cleansing Wash
Sanitary Needs & Feminine Care
Summers Eve & Trojan

Filter Feminine Care ➜

Skin & Face

Skin & Face Care

From daily moisturizing lotions to specialized acne treatments, we carry the therapeutic and cosmetic brands your customers trust.

CeraVe & Nivea Lotions
Acne Products (Neutrogena, Clean & Clear)
Chapstick & All Lip Products
Olay, Eucerin, Cetaphil, Aveeno

Filter Skin & Face ➜

Foot Relief

Foot Care Supplies

Make your customers' feet feel better with bulk treatments for calluses, corns, and athlete's foot, plus comfort insoles.

Foot Care Items & Powders
Desenex, Tinactin, Goldbond, Lotrimin
Dr. Scholls gel & cushion insoles
Antifungal creams and odor control

Filter Foot Care ➜

Specialty Relief

Eyes, Ears & Nose

Stock a variety of eye drops, ear wax removal kits, and nasal sprays to provide immediate relief for allergies and discomfort.

Eye, Ear & Nasal Care
Mack's Ear Plugs
Visine, Clear Eyes, Afrin, Saline Mists
Redness relief and lubricating drops

Filter Eyes, Ears & Nose ➜

Search Our Live HBA Inventory

Use the dropdown below to browse specific HBA categories, or use the links above to filter automatically.

Select Product Category:

CODE#

ITEM DESCRIPTION

UPC CODE

COST/PC

12211

AQUAPHOR BABY WASH & SHAMPOO 16.9 oz

072140021092

8.79

12212

AQUAPHOR BABY WASH & SHAMPOO 25.4 oz

072140021085

11.12

12178

AVEENO BABY WASH & SHAMPOO 18 oz

381371023905

11.40

12177

AVEENO BABY WASH & SHAMPOO 8 oz

381370036654

6.63

12170

AVEENO KIDS 2N1 GENTLE SHAMPOO & CONDITIONER 12 oz

381372021181

7.94

12179

AVEENO KIDS CURLY HAIR CONDITIONER 12 oz

381372025151

7.72

12191

BABY LOVE BABY SHAMPOO 12 oz

808829050028

1.33

12285

CETAPHIL BABY WASH AND SHAMPOO 7.8oz

302993936077

5.35

12202

EUCERIN BABY WASH & SHAMPOO 13.5 oz

072140019846

8.58

12190

GOOD SENSE BABY SHAMPOO 13.6 oz

846036009286

2.97

12029

J&J BABY SHAMPOO 20.3 oz

381371175024

6.15

12028

J&J BABY SHAMPOOO 13.6 oz

381371177301

5.29

31501

AUSSIE MOISTURIZING CONDITIONER 12.1 oz

381519186769

4.77

31503

AUSSIE VOLUME CONDITIONER 12.1 oz

381519186813

4.77

31203

AVALON ORGANICS BIOTIN CONDITIONER 11 oz

7.41

31200

AVALON ORGANICS BIOTIN CONDITIONER 14 oz

654749361221

8.75

31201

AVALON ORGANICS BIOTIN CONDITIONER 32 oz

654749361276

15.26

31204

AVALON ORGANICS LAVENDER CONDITIONER 11 oz

7.41

31205

AVALON ORGANICS ROSEMARY CONDITIONER 11 oz

7.41

31206

AVALON ORGANICS TEA-TREE CONDITIONER 11 oz

7.41

31056

DOVE COCONUT & HYDRATION CONDITIONER 12 oz

079400649485

4.24

31052

DOVE DAILY MOISTURE CONDITIONER 12 oz

079400866707

4.24

31051

DOVE OXYGEN MOISTURE CONDITIONER 12 oz

079400317445

4.24

31054

DOVE VOLUME CONDITIONER 12 oz

0794004580235

4.24

31431

FINESSE MOISTURIZING CONDITIONER 13 oz

067990501399

3.45

31432

FINESSE VOLUME CONDITIONER 13 oz

067990501450

3.45

31352

FRUCTIS COLOR SHIELD CONDITIONER 12 oz

603084491421

4.29

31353

FRUCTIS GROW STRONG CONDITIONER 12 oz

603084491841

4.29

31351

FRUCTIS LEAVE-IN CONDITIONER 10.2 oz

4.55

31355

FRUCTIS TRIPLE NUTRITION CONDITIONER 12 oz

603084491520

4.29

31036

INFUSIUM REPAIR & REPLENISH CONDITIONER 13.5 oz

827755024019

6.52

31035

INFUSIUM REPAIR & VOLUME CONDITIONER 13.5 oz

827755025016

6.52

31361

LOREAL ELVIVE COLOR CONDITIONER 12.6 oz

7.99

31055

LUCKY SUPER SOFT HYDRATING CONDITIONER 12 oz

808829102819

1.10

31033

MANE N TAIL CONDITIONER 12 oz COLOR

071409744031

3.94

31032

MANE N TAIL CONDITIONER 12 oz MOISTURIZING

071409543252

3.94

31031

MANE N TAIL CONDITIONER 12 oz ORIGINAL

071409543221

3.94

31434

NOVEX ALOE VERA CONDITIONER 10.1 oz

876120003722

4.23

31435

NOVEX BRAZILIAN KERATIN CONDITIONER 10.1 oz

876120002756

4.23

31439

NOVEX COLLAGEN CONDITIONER 10.1 oz

876120004293

4.23

31120

ORGANIX BIOTIN&COLLAGEN/THK&FULL CONDITIONER 13 oz

022796916716

7.41

31119

ORGANIX BRAZILLIAN KERATIN CONDITIONER 13 oz

022796916020

7.41

31117

ORGANIX KERATIN OIL CONDITIONER 13 oz

022796917522

7.41

31118

ORGANIX MOROCCAN ARGAN OIL CONDITIONER 13 oz

022796916129

7.41

31510

PANTENE CLASSIC CONDITIONER 10.4 oz

080878194995

5.62

31511

PANTENE CURLS CONDITIONER 10.4 oz

080878195015

5.62

31513

PANTENE MOIST CONDITIONER 10.4 oz

080878194957

5.62

31515

PANTENE ROSE WATER CONDITIONER 8 oz

8.75

31512

PANTENE SMOOTH CONDITIONER 10.4 oz

080878194964

5.62

31514

PANTENE VOLUME CONDITIONER 10.4 oz

080878194971

5.62

Shop Related Wholesale Categories

Easily combine items from across our catalog to meet minimums and optimize your freight delivery.

Health & Beauty

Pharmacy & OTC

Facility & General

Personal Care & HBA Wholesale FAQs

Common questions about buying Health & Beauty Aids in bulk from SDA.

Our B2B wholesale customers include independent grocers, pharmacies, dollar and discount stores, superstores, hotels, and large-volume institutional buyers who need a reliable source for everyday personal care and health & beauty aids.

Top-selling HBA products include shampoo and conditioner, bar soap, body wash, deodorants, toothpaste, lotions, razors, shaving products, feminine hygiene items, and foot care products. These are high-turnover, everyday items.

Yes, Supermarket Distributors of America supplies personal care and HBA products in bulk case and pallet quantities. This helps retail vendors and merchants lower per-unit costs and maintain consistent profit margins.

Yes. Our assortment includes the top national brands shoppers demand, plus value and opening price-point lines that help you hit key shelf prices while protecting your margin.

Absolutely. Personal care and HBA items can ship on the same order and pallet with oral care, baby care, OTC medicines, and household products. This helps you easily meet minimums and reduce freight costs.

Use our contact form or call (631) 273-3900 to speak with a sales representative. We can review your store type, programs, and volume to provide our current HBA assortments and wholesale pricing.

Ready to Consolidate Your Supply Chain?

Partner with a master distributor that guarantees fresh-dated inventory, massive brand depth, and the fulfillment power your retail business needs to thrive.

Contact Our Wholesale Sales Desk